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Monday, August 8, 2011

THE BACKUP BUYER

It’s the perfect insurance policy: the backup buyer.

Imagine you’ve just put your property on the market and to your great pleasure you receive an offer on it almost immediately, which you happily accept. Then, blue skies turn grey when the sale falls over. But worry no more as your hard-working agent quickly resuscitates the situation and presents you with a comparable offer.

That’s what happened recently with a property located by the river in Maylands. After the buyer withdrew from the sale, negotiations immediately commenced with a second "backup" buyer who submitted an almost identical offer and secured the property. Clearly, the job of an agent doesn’t stop when an offer is accepted. A smart agent will do everything possible to stay in contact with other potential buyers until the sale becomes unconditional.

Looking at the past weekend, we expected strong activity and we certainly weren’t disappointed. We spoke with many buyers who have recently entered the market and our team achieved some great results, which rounded off an excellent month for clients of Caporn Young. Our unique selling strategy, which is designed to boost competition amongst buyers and effectively turn a buyers' market into a sellers' one, continues to pay dividends.

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