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Thursday, May 19, 2011

KEEPING CLOSE CONTACT WITH BUYERS

If you attended a home open that was scheduled during last Sunday’s Western Derby, you would have been quickly reminded about how much West Australians love their football. 

Buyer activity as a whole over the past 7 days was weak, though there was a slight improvement over previous weeks. There are definitely new buyers entering the market but many are still in the research stage of their property hunt. In situations such as this, it is critical for agents to keep in close contact with buyers, understand what they are looking for and suggest property that they might not have considered. 


Keeping track of buyers is such a critical task that Caporn Young has recently introduced a new state of the art database management system that can be accessed by our staff anywhere in the world via the internet. This means we can now connect with buyers and sellers even more quickly and efficiently. 


Our team achieved a number of strong sales recently, including a beautiful Applecross home that went under offer for above the asking price after only the second home open. When buyers and sellers are both realistic about current market values, deals can be achieved in any market.


Looking ahead, I wouldn't be surprised if investment sellers show a greater willingness to negotiate in the coming weeks, given many will want to dispose of their asset before June 30 and therefore avoid another year of Land Tax.  

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